Upgrade looks at how technology shapes our lives, from the devices in our hands and pockets to the streaming services that keep us entertained.

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Six Colors

Myke Hurley

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    Audio editing by Jim Metzendorf.
    Video edition produced by Jamie Snell.
    Theme song composed and performed by Christopher Breen.

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    #601: Spreadsheet for Creators

    Bright and Boring: Cupertino Drift

    February 2nd, 2026 · 101 minutes

    We break down Apple's latest financial results (including the potential supply-chain storm brewing on the horizon) and then discuss the difficult roll-out of Apple's new Creator Studio bundle.

    This episode of Upgrade is sponsored by:

    • Sentry: Mobile crash reporting and app monitoring. New users get $100 in Sentry credits with code upgrade26.
    • Fitbod: Get stronger, faster with a fitness plan that fits you. Get 25% off your membership.
    • Squarespace: Save 10% off your first purchase of a website or domain using code UPGRADE.

    Stream this episode

    Download: MP3 (117.06 MB)

    Links and Show Notes

    Ted Lasso Season 4 Imagery – Instagram
    Apple Signs Deal for Brandon Sanderson's 'Cosmere' Universe Movies and TV Shows - MacRumors
    Update From Brandon : r/Cosmere
    Apple Just Made Its Second-Biggest Acquisition Ever After Beats - MacRumors
    What made Q.ai worth $1.5 billion to Apple | Ctech
    “We sped research that should have taken 20 years”: Inside Q.ai’s Apple exit | Ctech
    Apple announces all-time record in revenue, iPhone sales – Six Colors
    This is Tim: Complete transcript of Apple’s Q1 2026 financial call – Six Colors
    Apple’s record quarter: Is this what a hit iPhone looks like? – Six Colors
    Apple ‘looking at a range of options’ to offset rising memory prices - 9to5Mac
    TSMC Risk – Stratechery by Ben Thompson
    Hands on with Apple Creator Studio: A bittersweet bundle – Six Colors
    Apple’s Creator Studio has a rough App Store roll-out – Six Colors
    Picking up the missing pieces of Apple’s Creator Studio – Six Colors