Hosted by Marco Arment and David Smith.
From development and design to marketing and support, Under the Radar is all about independent app development. It's rarely longer than 30 minutes.
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#45: Ads ★★☆☆☆
September 15th, 2016 · 29 minutes
David's app income shifting to ads over time, and Overcast switching to ads.
#44: Fall Cleaning
September 8th, 2016 · 29 minutes
Ramifications of pruning very old apps from the App Store and cracking down on title-keyword spam.
#43: Pending An Apple Release
September 1st, 2016 · 29 minutes
Preparations in the final week before a major iOS release, and handling Apple requests for promotional artwork.
#42: Getting Next Year's Customers
August 25th, 2016 · 29 minutes
Lessons from Vesper's shutdown and strategies to navigate the difficult environment for paid apps today.
#41: Internationalization
August 17th, 2016 · 29 minutes
Why and how to localize and internationalize your iOS apps.
#40: Rethinking Apple Watch Apps
August 11th, 2016 · 29 minutes
Using lessons and analytics from watchOS 1 and 2 to rethink our Apple Watch apps for watchOS 3, using Overcast's app as a case study.
#39: Lightning Round 1
August 4th, 2016 · 29 minutes
Quick takes on eight topics submitted by listeners.
#38: Psychological Tricks
July 28th, 2016 · 29 minutes
Techniques often used by games to increase engagement, revenue, and addictiveness, and their potential ethical uses in our apps.
#37: Code Reuse
July 21st, 2016 · 29 minutes
Creating and managing shared code, using Git submodules effectively, and whether to open-source your libraries.
#36: Should You Release Every App?
July 14th, 2016 · 29 minutes
Pros and cons of releasing your personal utility apps, focusing mostly on Mac apps.